Shipley Associates CEO, Brad Douglas, Provides FREE Workshop at NorcalSBA
May 19, 2016 – Fremont, CA — Seats are limited for this Thursday’s Shipley event on May 19th, 2016! All attendees will also have a chance to win a set of Shipley Capture AND Proposal Guide (valued at $218). Don’t miss this great learning opportunity.
Please join NorcalSBA as Shipley Associates offers a FREE 3-hour course on government contract proposals and business development training.
Winning Business in an Uncertain Environment
Presented by: Shipley Associates
Small and large businesses are in a state of change as market conditions shift and new competitors surface every day.
To compete, small businesses must be disciplined – pursuing the wrong opportunities or losing the right opportunity because of a sub-par proposal can waste valuable budget and resources.
This presentation will be highly interactive and discuss best practices for competing for and winning business in a shifting marketplace – the Federal Government. We will discuss similarities and differences between selling and proposing to Government and commercial clients.
Topics addressed by Shipley will include:
- Market segmentation – Have you defined your market?
- Long-term positioning – How can you position yourself in key markets?
- Opportunity Identification and Assessment – Are you pursuing the RIGHT business?
- Capture Planning – Developing a plan to compete and win
- Proposal Development – Best practices for developing a winning proposal
- Post-Proposal Activities – Negotiating the deal and answering customer questions
Each attendee will receive the award-winning Shipley Proposal Guide covering over 40 business development topics with best practices and guidelines.
President & CEO, Shipley Associates
About the CEO:
Mr. Douglas is a proven business development leader with over 30 years of experience in marketing, business development, capture management, sales, proposal development, and executive leadership. He has helped many companies compete for and win strategic contracts, both in the business-to-Government and business-to-business sectors.
He is a strategic thinker with best-practice knowledge and an ability to implement business development initiatives. He is instrumental in developing strategic partnerships with clients and companies in adjacent markets, including price-to-win, competitive analysis, and opportunity tracking and analysis partnerships.
About Shipley Associates:
Established in 1972, Shipley is a leading global provider of professional services focused exclusively on winning business. Clients benefit from Shipley’s expertise and resources when competing for strategic business-to-business or business-to-government high-value contracts. Shipley provides business development consulting, staff augmentation, and training services to large and small companies and organizations to help them win business.